The Future of Corporate Comms and the Shift from Cost Center to Value Creator

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27 October 2021

10:35 AM

Today's executives are navigating a myriad of challenges while creating resilient companies that can thrive in any economic, social, political, or technological environment. Accordingly, there is no established playbook for the myriad of issues that corporate communications teams are now grappling with as they seek to navigate changing stakeholder expectations while advancing the business interests of their companies.

Edelman’s recent research reveals that the role of the corporate communicator has forever changed. Given the new expectations and rules of engagement, the role of communications has become more materially important to CEOs, Boards and the C-Suite. There has never been a more inspiring time to be a part of the profession.

Join Provoke Media’s Executive Editor Aarti Shah as she moderates a conversation with Jim O’Leary, Edelman’s U.S. Chief Operating Officer & Corporate Affairs Practice Chair and Adam Collins, Chief Communications and Corporate Affairs Officer for the Molson Coors Beverage Company. They’ll discuss recommendations to ensure your teams are designed to meet the new demands of communications.

 

Moderator and Speakers

25 Oct 2021

26 Oct 2021

27 Oct 2021