Ferry de Bakker

NTU’s Wee Kim Wee School of Communication : Adjunct Lecturer
Ferdinand (‘Ferry’) de Bakker is an adjunct lecturer at NTU’s Wee Kim Wee School of Communication and Information. He is chairman of Cognac Grosperrin in France; and managing director of La Croisette, a boutique consulting firm in Singapore. He serves on boards and committees of multiple non-profits in Singapore, and is a council member at the Singapore Institute of Directors. He had a two-decades long career at the international public relations firm Burson-Marsteller, first as a country manager, and later as CEO of its European and Asia-Pacific operations. He has served as an independent director on boards in several European countries. He has written for various publications The Netherlands, the UK, France and Singapore on education, corporate communication and lifestyle matters.